Toy brands

“NCI was such a success, we explored developing a retail concept that would focus on these NCI learnings, successes and ideas while providing a differentiated retail concept, and thus, pOpshelf was created. and launched…

The Amazon Beauty Gift Guide for 2021 is live with a range of makeup, perfumes, hair care products and more, perfect for holiday giveaways. This guide also contains the best brands in the market and a range of affordable prices.…

October 29, 2021 By Kara Rousseau, Vice President, Marketing, Walmart Connect After last year's lockdowns, customers are doing everything to make the holidays as magical as…

As brands increasingly engage in social action campaigns and leverage their influence to be 'goal driven', now is the time to ask some big questions: is this a viable…

Walmart's Gap Home collection launched at the end of June this year, offering more than 400 items for interior decoration, table, bedding and bathroom. From now on, the collection will include a wide selection of furniture. "Over the…

With Black Friday not for two months, it's no surprise that some retailers are testing the waters with their own sales launches. And what better sector to choose than toys, especially as shoppers are looking to do their Christmas shopping!-->…

Wikitude CEO Martin Herdina explains why augmented reality is essential for toy brands. This year, the Pokémon franchise celebrates its 25th anniversary. The Pokémon Go mobile game has largely contributed to the…

The problem with always wanting to make our kids happy is that it often means buying them whatever we can afford (that's for sure), without worrying about details like the toy brands they come from. We're more concerned with how our…

Robert hutchins January 17, 2020 Highlight, Marketing, Retail, Technology 2,646 views This week's industry opinion comes from Joel davis, CEO of advertising technology…

Parents who struggle to find the perfect gifts for their children can rest assured that classic toy brands like Lego are always a safe bet. Some toy industry experts say the brands these same parents have played with as kids continue to…

Poundland is offering a new line of children's toys to face the price tag of sought-after brands (Image: Supplied) // Poundland Unveils New Line Of Toys For Kids To Face Like Lego, Hot Wheels, Play-Doh And More // The line includes its…

The toy industry is much better known for its cheap plastics and toxic chemicals only for transparency and high environmental standards. The green toy market offers a myriad FSC certified wooden blocks (a must for every toy box, of…

In case you haven't noticed, large-scale cinematic universes are the “in” thing in Hollywood. Marvel Studios popularized the franchise model, and now we're getting expanded universes for everything…