LGBT+ owned brands to support this Pride month and beyond

This year those of us in the LGBTQ+ community are pretty much over the rainbow capitalism of mega-retailers slapping some generic and misused drag race quotes on a plain tee and mark it up 25% to entice well-meaning allies to grab it for the parade sponsored by the local bank. But we have to (and want!) to shop, so why not support members of our own community?

Below are a few brands we buy during this Pride month and beyond, all owned by someone or a group of people who fall into the gay, lesbian, trans, non-binary, queer and other categories under the Rainbow. Although this list starts out pretty short, keep checking back as we keep adding it throughout the year.


Pride month, and most other months if we’re being honest, can be filled with pressure-laden parties where you’re expected to drink heavily to keep up with the other drunken guests. However, not everyone likes to get slammed, and the alternatives are important!

That’s where the luxury infused soda brand Cann comes in: each drink contains a small amount of THC and CBD for relaxation, the relaxing vibe you’re looking to create can blossom at a slower rate. Celebrities like Darren Criss and Gwyneth Paltrow have endorsed the brand, with the latter calling it “a different kind of buzz – sweet, drinkable and fun to sip in the sun.”

Browse the site now to discover refreshing seasonal flavors such as Ginger Lemongrass, Golden Citrus Bark Lite and the year-round specialty Blood Orange Cardamom.

Kirrin Finch

Kirrin Finch creates ethical and conscientious clothing inspired by men’s creations. Founded by Brooklyn-based couple Laura Moffat and Kelly Sanders Moffat, the company wanted to meet the demands of an increasingly gender-defying demographic who might be tired of the same shapeless, neutral bags we often see marketed as handbags. “non-binary clothing”.

“As women who tend to gravitate towards button-up shirts and bow ties,” they note on the website, “we often find ourselves envying the clothes in the men’s section, but we always get frustrated because they are not designed to fit a woman’s body. The company name is a tribute to iconic fictional tomboys Georgina Kirrin from The famous five series and Scout Finch of kill a mockingbird, and they’re committed to “giving back to the LGBTQ+ community and female empowerment” — read their full story to learn more, then start shopping. We recommend checking out the amazing costumes section first.

Kirrin Finch CostumeKirrin Finch

Country of Babe

One of our favorite sex toy stores around the world is actually “A Proud Store Founded by Queer” and is committed to promoting healthy sexual exploration for people of all identities and orientations all year round. Check out their Pride specific store and get $30 off orders over $150 with code JUNE 30TH.

Trixie Cosmetics

In case you’re unfamiliar with the world famous drag queen with a passion for the art of makeup, where have you been, Mary? ! Trixie is an icon and multi-hyphen who just can’t stop rising to fame from winning Drag Race All Stars 3, becoming a successful recording artist, the immense popularity of the long web series UNHhhhh alongside best friend Katya, and countless world tours, and the upcoming Discovery+ series Trixie Motel.

In any event! She also does amazing makeup that you can snag at very affordable prices. Trixie’s passion for a dramatic cheek means the company’s blush palettes are the main draw here, but don’t sleep on the eyeshadow, lip products, merch, and more.

One size cosmetics

Created by makeup artist and social media sensation Patrick Star, One Size cosmetics are based on the simple philosophy that “makeup is a one-size-fits-all/one-size-fits-all product”. As a personal devotee of the line, Ultimate Setting Powder is truly worth every ounce of its incredible hype – it blends, sets and ensures my makeup doesn’t smudge even after intense workouts (I’ll never stop wearing makeup at the gym) or long evenings in Brooklyn.

Another favorite is Turn Up The Base Butter Silk Concealer, which glides on and melts, providing full coverage without the cakey look and stays put through water, sweat, oil and whatever else you can throw at it. . And if you’re looking to add drama, consider these incredibly lush lashes, ideal for a birthday party or any other special event where you want all eyes to be on you.

Full false eyelashesOne size beauty


Enby is a Black/Trans-owned business and “one-stop-shop for all things vigorous” that believes “all bodies deserve affirmation and pleasure”. They are committed to this mission by providing not only fun sex toys like your standard vibrators and dildos, but also a wide range of gender affirmation tools such as packers, dilators, harnesses, binders, etc. .

If you love the aesthetic of different rainbow flags, check out Enby’s current collection of colorful Avant plugs and dildos. And if you’re looking for something to gift your favorite kinkster who already has all the toy stuff, you won’t find anything sweeter than this adorable bondage teddy bear.

Automatic Gold

Speaking of gifts, how about an online store full of beautiful, unique jewelry that lets you wear your heart on your sleeve?

Describing itself as “radically wearable fine jewelry for everyone,” Automatic Gold prides itself on a few principles: they don’t photoshop models, they hire “size-inclusive, non-cis, non-white models year-round, not just for awareness month”, all coins are made from reclaimed gold and arrive in recyclable packaging, and they never take money from investors, which means zero values ​​are compromised in the creation of your jewelry.

Automatic Gold offers delicate, neutral pieces in gold, silver and platinum displaying various designs ranging from snakes to initials to meaningful birthstone options – and don’t overlook the customs section! All jewelry is organized in multiple ways, including by type and price, and most pieces are offered in more than one material or style like our favorite, the Cross Charm which comes in yellow gold, champagne, white or pink, and you can get it with two variations of the top ring for easy placement on a necklace or earring – George Michael would be proud.

Snake EarringAutomatic Gold


Founded by women, led by women, and committed to comfort that looks great and makes every woman feel better, Leota specializes in bold prints that have great stretch and incredible quality to stand the test. many uses. Sizes start at XXS and go up to the standard XXL or 5X in the plus range, almost anyone can find something they like here – there’s even a whole line for kids!

While styles, prints, solids and polka dots are all equally tempting to buy for work or play, we’re particularly digging into the animal print section which offers a fun and colorful take on the traditional pattern. We’re also fascinated by the dividers, which could easily be used to create an airy capsule wardrobe that takes the guesswork out of getting dressed each morning.


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