Target vacation preparations with own brands, new advertising

The target is prepare for the holidays with own brands, promoting categories in store inventory, including holiday exclusives.

“We’ve been dreaming big and planning all year for this exact moment, bringing you our most relevant, exciting (and comfortable) vacation assortment, all at a target value only,” the company said. . “Whether you’re decorating, playing, cooking or having brunch, we’ve got just what you need to fill the holidays with special moments and meaningful traditions.

Sure, Target promotes its exclusive toys for gift options this holiday season. In addition to toys and technology exclusives, including a collaboration with LEGO, Target has expanded its Disney Store and its collection of Apple products.

For the interior design of this holiday season, Target’s own brands such as Threshold and Wondershop are presented, as well as the exclusive Opalhouse partnerships with Jungalow, Threshold with Studio McGee and Hearth & Hand with Magnolia. In addition to Christmas decorations, Hanukkah-inspired clothing and accessories are also on offer for those celebrating.

In the holiday candy category, hot cocoa drink bombs like Christmas stockings and assorted gingerbread houses through its own brand Wondershop, touting the collection of gingerbread houses as the most great to this day. Good & Gather Plant Based Oatmilk Holiday Nog is also offered a dairy-free version of the holiday drink.

Target helps promote its own brands before the holidays with new advertising.

The campaign, which is based on our “What we value the most shouldn’t cost more” campaign, features a remake of The Emotions song “Best of My Love” produced and performed by the Black Pumas with Sofia Reyes.

“We know everyone celebrates the holidays a little differently, from long-standing family traditions to unique celebrations created with new friends, and everything in between,” says Cara Sylvester, Director of Marketing and Digital at Target. “No matter how guests choose to celebrate, we believe connection and community are universal, and this year’s holiday campaign gives Target the opportunity to connect with all of our guests while helping them to. discover the joy that is within their reach every day throughout the season. ”

Comments are closed.